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Aceable Driving Promo
Context
Aceable offers expert, friendly, and empowering driving education courses, and they wanted a promo video to communicate their brand differentiators quickly.
Strategy
The final product demonstrates how intuitive and frictionless the learning experience is, while balancing the course’s academic rigor with the delightful and whimsical tone that students experience throughout the course.
Project Highlight
We added social proof to the video with the line ”In fact, our courses have helped over two million students become safe and responsible drivers” and the visual of driver’s licenses overtaking the screen. Essential graphics compositions and expressions were used to eliminate the need for manual data entry on each license. Whenever the pre-comp was duplicated, it automatically pulled the next name, set of dates, photo, and license base option from a .csv file.
Home
Aceable Driving Promo
Context
Aceable offers expert, friendly, and empowering driving education courses, and they wanted a promo video to communicate their brand differentiators quickly.
Strategy
The final product demonstrates how intuitive and frictionless the learning experience is, while balancing the course’s academic rigor with the delightful and whimsical tone that students experience throughout the course.
Project Highlight
We added social proof to the video with the line ”In fact, our courses have helped over two million students become safe and responsible drivers” and the visual of driver’s licenses overtaking the screen. Essential graphics compositions and expressions were used to eliminate the need for manual data entry on each license. Whenever the pre-comp was duplicated, it automatically pulled the next name, set of dates, photo, and license base option from a .csv file.
Home
Aceable Driving Promo
Context
Aceable offers expert, friendly, and empowering driving education courses, and they wanted a promo video to communicate their brand differentiators quickly.
Solution
The final product demonstrates how intuitive and frictionless the learning experience is, while balancing the course’s academic rigor with the delightful and whimsical tone that students experience throughout the course.
Project Highlight
We added social proof to the video with the line ”In fact, our courses have helped over two million students become safe and responsible drivers” and the visual of driver’s licenses overtaking the screen. Essential graphics compositions and expressions were used to eliminate the need for manual data entry on each license. Whenever the pre-comp was duplicated, it automatically pulled the next name, set of dates, photo, and license base option from a .csv file.